Compare and contrast two people you know well Essay

Compare and contrast two people you know well - Essay Example One is my friend Mr. Pete and the other is my friend and cousin Prof. Jilmatt. Mr. Pete is an ardent social worker who attributes his generous nature to his family and multicultural society in which he was born and brought up. He spent his childhood with his loving parents, and friends of different ethnic groups. His parents belonged to a middle class White family who were staunch supporters of Catholic faith. In addition to religious insight, they both had good background of college education which added to Pete’s social concern. He is not only little lenient to moral failures but also exceedingly formal; and always maintained the dignity of his family throughout his life. Though people used to criticize him for his obsessional behavior, his sense of responsibility and discipline has had a strong influence on my life. Pete valued friendship and always maintained good social contact. He is well aware of the problems of common people and has clear opinion on social issues. He is an excellent speaker who also takes part in political campaigns. Although he was born to catholic parents, he actively participated in social issues irrespective of their ethnic variance. However, the most unfortunate thing about him is that he is half blind who could never read anything since his childhood. However, people who are only very close to him could identify this deformity; and obviously his will power enabled him to manage this. All his social contacts have helped him to build up a successful business based on agricultural products and equipments. Prof. Jilmatt is an aberrant character who could speak and write more than seven languages fluently. He is famous (notorious?) for his vociferous nature and careless life style. Common people could hardly understand the real versatile. He is little consistent with his career as a professor and is often catapulted from

Marketing Strategy Essay Example | Topics and Well Written Essays - 1000 words - 2

Marketing Strategy - Essay Example 8), Hershey’s marketing strategy has been predicated on consistently superior product quality, intensive distribution and best possible value in terms of price and weight (p. 207). With a vision to continuously provide premium quality confectionary goods to its customers, Hershey became the market leader with a market share of 29%. Hershey’s selling and marketing organization is comprised of Hershey North America, Hershey international and global marketing groups. Hershey International markets its products worldwide and has responsibility for pursuing growth in other countries focusing mainly in Asian growing markets like India and China. The global marketing group is responsible for building global brands, developing transformational growth platforms, brand positioning and pricing strategies. Hershey has been approaching various methods in order to gain competitive advantages on its counterparts like MARS, Cadbury and Nestle. It has been operating business worldwide with various strategies that helped them to be strong in most markets like India. Taylor (1997) emphasized that Hershey had been using a range of strategies to penetrate the international confectionary markets and it had always relied heavily on direct exports to smaller markets and had participated in the processes of acquisitions, joint ventures, licensing agreements and strategic alliances of various kinds (p. 344). Acquisition of major market players has been considered to be an effective strategy in order to gain access in to global market. Accessing in to a global market like confectionary is extremely vulnerable, especially when the competition within the marketplace is fierce, the technological innovations put forward by companies are highly advanced and strategies are constantly fluctuating. But, through acquisition and mergers, the company can gain the advantages of easy access and effective marketing operations with the help of acquisitioned firms as they are well aware of the market